You are never given a wish without being given the power to make it true.
Posted by MyMedicalRecords | Filed under Personal Health
I see from newspaper reports that some 35 million Americans will be going on the road this summer. Americans traditionally do that – usually it’s for well-deserved leisure vacations. But as the CEO of MMRGlobal, a company in the midst of the largest transformation of health care in America’s history, my travels will be less leisure as I spend next week in Chicago, Rochester and New York.
The Company’s management team and I will be in Chicago for the first
on-site presentation of MMRPro to Alexian Health Systems, which could represent the first hospital endorsed introduction of MMRPro.
From Chicago, both the MMRGlobal Management team and Kodak’s management team will meet in Rochester for a full day summit, where we expect to announce a private-label version of MMRPro, (www.MMRMDVideos.com) incorporating a yet to be announced upgraded Version of Capture Pro. This is designed to insure much more involvement from the Kodak dealer and distributor sales organization.
Rich Teich and I will then move on to New York for two tracks of meetings. Rich will meet with the Chartis domestic marketing team and I will meet with Chartis executives on the plans for rolling out international after the summer break. This will be a very exciting trip because none of the Chartis domestic units are part of the Company’s existing agreement.
Then it’s back to Los Angeles where we will spend the last half of the month moving into MMRGlobal’s new corporate office which will take up a full floor in the Mid-Wilshire financial Center of Los Angeles.
At the same time, the Company will launch the new MyESafeDepositBox which can be seen at www.chartisesafe.com. Once that product gets released in August it will begin the deployment of the Chartis brand worldwide.
Yes, it will be hot in Chicago, Rochester and New York City, but not as hot as it will be in Washington, D.C., when congress returns from their annual vacation to tackle the Obama Administration’s massive restructuring of America’s health care. As MMRPro takes off and starts to run itself through the Kodak sales Force, I intend to lay the groundwork with our various advisors so that their representation in our nation’s capitol, can efficiently and quickly respond to questions returning lawmakers may have, or to provide them with additional information they may need during what promises to be a very hot election cycle.
There won’t be much time to settle in to the new offices since preliminary plans are to launch in India this fall while we begin to build out our data center in China. This is an exciting time for MMRGlobal, as government agencies; corporations large and small, physicians, medical groups and hospitals, and consumers become more focused on Electronic and Personal Health Records. You are never given a wish without being given the power to make it true. You may have to work for it, however.
Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
Phone 310-476-7002
Tags: Bob Lorsch, Chartis, EMR, Googlehealth, Healthvault, Kira Reed, Kodak, MMRGlobal, MMRPro, Obama Care, Personal Health Record, PHR, Verizon
Every person, all the events of your life, are there because you have drawn them there. What you choose to do with them is up to you.
Posted by MyMedicalRecords | Filed under Personal Health
Being CEO of MMRGlobal (or any public Company) can be one of the loneliest jobs in the world. I am forced to make decisions on a daily basis that are based on my experience and what I often refer to as my “natural knowing”.
There is a sign that follows me everywhere which says “To Be Average scares The Hell Out Of Me”, so I have the self- imposed pressure of being anything but average and caring about all the people that are somehow connected to my life.
I share the emotional highs and emotional lows of all the people in my life. That may sound unusual to some of you; however when a person cares, they share in the excitement and enthusiasm of everyday life and, in my case that includes MMRGlobal and all of you. That also includes the frustration and sometimes disappointment when things “appear” not to be going the way we all want them to.
However, there are only 2 options in life, the first to allow the frustration and disappointment to take control of our actions, or to place one foot in front of another and push forward at 110%, embracing every moment with excitement and enthusiasm and optimism.
I choose the latter. That’s why this week, like all weeks since MyMedicalRecords.com was founded nearly 5 years ago, the machine and Bob Lorsch keep churning forward.
Sales of MMRPro (www.mmrmdvideos.com) are poised to receive a tremendous boost from the clarity of Meaningful Use, announced this week. The attention to our products by physicians is greater than ever and although we are not an Electronic Medical Record (EMR) in the literal sense, we are the easiest, most user-friendly first step to deployment of an EMR in the physician’s office.
MMRPro represents the first step for any health care professional in deploying an EMR. And the MMR Stimulus program represents double (or more) the stimulus to physicians when compared to any government program offered during the first 3 years of use.
And after the first 3 years MMR’s stimulus rebates increase by an estimated 25% a year (or more) for as long as the system is deployed in a physician’s office. In fact, an average small group practice with 2.5 practicing physicians could easily receive as much as $200,000 per year in MMR stimulus after the first 5 years of use for as long as they continue to use the MMRPatientView module.
I have suggested over the last several years that having a personal health record will be as important as having a credit report. The Meaningful Use criteria means MMR can become the TRW of Personal Health Records.
We are the best and most user-friendly personal health record available on the direct to consumer market today. If you haven’t already done so, open an account today. It takes just minutes and it’s free for 30days, so find out for yourself. Go to www.mymedicalrecords.com and sign up with the registration code EMMY.
Also, to take advantage of “Back To School” and students who will need checkups, the Company will launch its first “Cash Refund” promotion later this month. “Put the Future of Your Health at Work Today with $25 Toward Your Next Check-Up or Doctor Visit”. It’s designed to encourage good health and a product trial with a usage call to action. Millions of consumers will see our Commercials online. See it for yourself at www.mmrontv.com.
When they respond, they will be offered a trial program, which includes a cash refund of $25.00 for opening a test account, and placing a medical record in their account. The program is designed to shake up the industry and get people to use the product during their trial period.
And if all that does not keep me busy this week, I continue to focus on institutional investors, platform development, M&A opportunities, the litigation with LRF (which can represent a tremendous win for shareholders when you see the billions of dollars of valuation recently added to Dendreon), the launch of Esafe, and my marriage (the latter of which is the most joyful).
And speaking of Esafe (www.myesafevideos.com), the Company will soon preview its first ESafe television campaign, featuring a series regular from “The Event”, coming September 20th, on NBC-TV.
I started out this blog with this quote from the book “Illusions”, ‘Every person, all the events of your life, are there because you have drawn them there. What you choose to do with them is up to you.’
What I choose to do with my time at MMRGlobal is continue to work on building shareholder value by positioning MMRGlobal as a worldwide provider of Health Information Technologies for Health Care Professionals and consumers.
So what can you “Choose To Do?” Try the product (if you haven’t already), tell everyone you know about this Company and what a great opportunity it can represent for managing their family’s health, and ultimately its shareholders.
Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
Phone 310-476-7002, Fax 206-374-6136
Tags: Bob Lorsch, Chartis, Electronic MedicalRecord, EMR, Health IT, Kira Reed, Kodak, MMRMD, MMRPatientView, MMRPro, MyESafeDepositBox, Mymedicalrecords, Personal Health Record, PHR, Robert Lorsch
Thoughts For Today………….
Posted by MyMedicalRecords | Filed under Personal Health
Today as I prepare for MMR’s shareholder meeting, I think about the things I want to communicate to those who will attend, and those who cannot be there in person and I am filled with enthusiasm. I started this company because of my personal experiences and my belief that the technologies we offer represent a piece of the future of healthcare.
I truly believe that having a personal health record will be as important to daily life as having a credit report. With the passage “Obama Care”, more than 30 million more Americans will be added to the government’s insurance plan. As a result of the escalating costs of healthcare coverage, many of those will come from existing coverage’s abandoned by employers.
That means that millions will be forced to find new doctors and care providers at great personal expense. Those costs will be significantly reduced when a person maintains a personal health record, which will eliminate the need to pay for work-ups and care that has already been provided by other treating physicians.
When I was in China, negotiating the agreements with Unis to create a joint venture to provide electronic medical records with an MMR personal health record inside, I saw proof that personal health records represent a worldwide phenomenon based on the need to reduce medical costs everywhere in the world, providing tools so insureds can take advantage of “tourist medicine”, enabling anyone to get cost effective treatment anywhere in the world. As a Company that through its agreement with Chartis International has the opportunity to provide personal health records to as many as 40 million subscribers in 160 countries, MMR demonstrates further the recognition of the importance of having a personal health record in our lives.
This coming October, plans are in the works to be in India with our technology partner, Nihilent, In India, to introduce our personal and professional products and services in a country estimated to represent over a billion citizens.
To support this growth and help insure a leadership position in this global marketplace we are aggressively perusing additional strategic partnerships with financial institutions including credit unions, banks, and other large population membership organizations worldwide. At the same time we plan on securing necessary funding to grow our business while we recruit personal to support that growth.
We are working with consultants and company advisors to exploit the value of our biotech assets, which we acquired through our merger with Favrille, in January 2009, and we are taking the steps reasonably possible to protect these assets around the world. We are proud that our assets might in some way contribute to finding a cure for specific cancers and other devastating diseases. Today we will celebrate our name change to MMRGlobal at www.mmrglobal.com, which will continue to result in an extensive upgrade to our websites where consumers and doctors can watch specially targeted videos to familiarize themselves with our products and the Company. All in all, I see a future filled with opportunity driven in part by a global shift in healthcare accountability for the millions of people around the world who understand the importance of new tools to protect themselves and their families.
Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
Phone 310-476-7002, Fax 206-374-6136
Tags: Bob Lorsch, Chartis, Drug Interactions, EHR, Electonic Health Record, EMR, Kira Reed, MMR, MMR Global, mmrf, MMRGlobal, MMRPro, MyESafeDepositBox, personalhealthrecords, PHR, Robert Lorsch
When you resist you are stuck with what you have……….
Posted by MyMedicalRecords | Filed under Personal Health
One of the lines that guide my day-to-day decision-making is “What you resist you are stuck with”. To me that means that when I resist change I am stuck with what I have. Over the past several days many of those reading this blog are stuck, and apparently want to stay stuck with what they have because they will not step “out of the box” and take advantage of the unique opportunity that have been and will continue to be placed in front of them. In this case I am specifically referring to MMR.
Several times over the past few months many of you have seen (and participated in) an exciting run up in MMRF share prices. In fact I am proud of the fact that MyMedicalRecords.com in just 15 months of operating as a public company has accomplished what it has. However in order to be successful and achieve greatness you cannot stand on the sidelines and watch, or pick up your chips because you believe something to good to be true, or even in some cases destroy the game because you have a need to be right.
On April 11 Business week quoted an article in Health Daily News which reminded us that “We are in the early days of electronic health record adoption” and suggesting again that there is still a long way to go in this very exciting trillion dollar market of health IT.
This is the place where MMR lives on a day-to-day basis. Therefore it baffles me as to why a very few who are scared to step out of the box and go to the next level seem to have the need to stay “Stuck where they are”.
As a person who has already created a one billion dollar company from a five thousand dollar investment and hundreds of millions of dollars of wealth for many, I recognize the barriers that are placed in front of me when they rear their ugly head. It is sometimes very difficult to break through those barriers which are erected by others who won’t step out of the box because of fear, or even worse the need to be right. Nothing has changed since the letter the Company published to shareholders this last Monday.
Many of you have speculated that I am full of surprises. And I can assure you I am. However I will not publish “surprises” until they are “signed, sealed and delivered”. MMR appreciates your enthusiasm and support of the Company and we appreciate your willingness to step out of the box and believe in us whether you are a user, customer, employee, shareholder or friend.
I need to sign off and go back to work now. I am working on the creation of a 2nd billion-dollar company. However, because I do not want to be stuck with what I already have, this morning I will convert another $200,000 of MMR debt due The RHL Group into equity which will add another million plus shares to my existing 60 million plus share holdings. The Form 4 will be filed today.
Last, to those of you who contact me and ask what’s happening to the company’s stock price I wish I could say I knew. However, the only thing I really know is that the opportunities ahead are still in front of us and every day the landscape gets more exciting. I appreciate all of you for your friendship and support so the best thing that I can do is to get to work and make things happen by stepping way “out of the box”.
Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
Mailing Address: 2934 1/2 Beverly Glen Cir., #702, Los Angeles, CA 90077, Phone 310-476-7002
Tags: Bob Lorsch, Chartis, EHR, EMR, Kira Reed, Lorsch, MMR, MMRGlobal, MMRPro, MyESafeDepositBox, Mymedicalrecords, PHR
You are never given a wish without also being given the power to make it true, You may have to work for it, however………….
Posted by MyMedicalRecords | Filed under Personal Health
Its midnight and I am on Gogo internet flying from Los Angeles to Washington DC. Yes I just returned from Capetown by way of Dubai on Saturday. Kira and I started Sunday in a yoga class, then relaxed at home with nearly 3 weeks of mail reminding the dogs and cats who we are. I spent Monday in the office on MMR Pro deployments, web site re-designs, advertising, sales, marketing, shareholder relations and editing a new MyESafeDepositBox sales video while participating in at least half dozen conference calls. Then I went home spent 30 minutes with Kira who is the greatest woman a man could ever call his wife and caught a red-eye to Washington DC. My body thinks its daytime (South Africa time) so I am getting an extra work day in.
Many years ago I ran across the book Illusions by Richard Bach. It’s takes the reader through a journey that teaches the power to manifest results. If you haven’t done so do yourself a favor and read it. The book is filled with teachings that can change your life. It did mine.
One of those teachings is the theme of this blog. “You are never given a wish without also being given the power to make it true. You may have to work for it, however”.
Being CEO of MMR Information Systems, (soon to officially become MMRGlobal) has been a journey which definitely requires a lot of “work”. As that “work” it would seem that MMR has been empowered to make anyone’s wish come true. However it’s true that we will have to continue working for it…..!
And working for it we will do. In the May issue of PharmaVoice there is an article on the meaning of EMR’s to Pharma and Clinical Research Organizations. The story talks about how an EMR can reduce drug trial costs and decrease time to market. What’s really happening is that the voice of the patient now becomes part of the equation. The patient will use a PHR module to record patient feedback to a data set. MMR already offers easy to use patient tools that can talk to virtually any EMR system that might be employed in such trials. That’s why MMR emerges in the article as a cost effective solution to this opportunity. The article signals the opening of another door to the use of our products and services.
I am now leading a daily effort to identify opportunities to monetize the Companies biotech assets. Also as MMRPro gets integrated into physician offices it takes 24 hours a day in care and feeding of customers to make sure we keep our commitment to deploy a solution that does not force them to change the way they do business.
Today Tuesday, I will meet with the Companies biotech consultants on opportunities with the companies Biotech portfolio. Then I will join Hector V. Barreto, Chairman of The Latino Coalition and a member of MMR’s board of directors introducing Kodak as one of the newest sponsors of The Latino Coalition (www.thelatinocoalition.com) at a private reception to kick off the Coalitions Economic Summit later this afternoon. MMR has been a Coalition Sponsor for nearly three years and requested Kodak join the association and create a program to offer Kodak products and services (including MRPro systems) to the Hispanic community.
On Wednesday I will participate in the Latino Coalitions Economic Summit where I will focus on calling attention to the value of MMR’s products and services to help manage healthcare costs in the Hispanic community. I will participate in sessions with former House majority Leader, Newt Gingrich, Senators Lisa Murkowski, John Cornyn and Robert Mendez, Congress persons Pete Session, Xavier Becerra, Mike Pence, Joe Baca and Eric Cantor. Also in attendance will be Karen Mills, Administrator of the U.S. Small Business Administration, and senior executives from Intuit, Pfizer and our strategic partners and MMR sales team from Kodak. Details on the summit is on the Coalitions website. MyMedicalRecords.com is one of the only totally bilingual PHR’s available to patients anywhere today. Also MMR has been a sponsor of the Coalition for nearly three years.
Then before the end of the day I will make a presentation at the Rayburn building to a number of Congress persons not attending the Economic Summit and staff members that are specifically responsible for healthcare.
The operative words in the quote from Illusions are “You may have to work for it, however”. “However” the energy to work as hard as I do is only possible because of all of you, the MMR family of management, employees and shareholders. To Bobbie who was probably still up at 3AM waiting for me to land in case I need her for anything, to AJ who was emailing me at 4AM with Ingrid in response to the 50 emails I sent on the flight and all the rest of our tireless team. Then there is the great group of supportive shareholders who know I am always on the other end of a phone somewhere in the world listening to your thoughts and ideas and appreciating you for your support.
Oops….It’s 6AM PST and it just got busier.
Biden to Announce $220 Million in Health-Technology Grants http://www.bloomberg.com/apps/news?pid=email_en&sid=a3EU8Sz68nKc
Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
www.mymedicalrecordsonline.com/videos
www.mymedicalrecords.com
Follow me on Twitter at PHREMRGURU
Tags: Bob Lorsch, Chartis, Illusions, Kira Lorsch, Kira Reed, MMRGlobal, MMRPro, MyESafeDepositBox.com, mymedicalrecords.com, MyMedicalRecordsMD.com, RHL Group, Robert Lorsch
Who could have thought a PHR in an insurance policy?
Posted by MyMedicalRecords | Filed under Personal Health
Who would have thought that MMR’s growth would come from an industry other than healthcare. Later this month Doug Helm & I will leave on a two week worldwide marketing effort meeting with Chartis executives from the UK, South Korea, Singapore, Australia, France, Germany, Argentina, and South Africa (to name a few) representing dozens of additional markets around the world. Despite lead times for translations and foreign regulatory compliance matters the Chartis relationship proves major companies are recognizing the importance of the Personal Health Records in our daily life. Seeing MMRPro systems going out the door and Chartis come in the door shows that our management team has delivered results. The company continues to believe having a Personal Health Record could someday be as common place as having a credit report. Based on recent announcements MMR may have an opportunity to lead the way in the PHR market through the insurance and banking industries. It appears that the PHR business will grow from the biggest segments of the world economy including healthcare, insurance and financial services. It’s a very exciting time for MMR and everyone on our team appreciates the support of all who follow the company.
Robert H. “Bob” Lorsch, CEO, MyMedicalRecords.com
www.mymedicalrecordsonline.com/videos
www.mymedicalrecords.com
Follow me on Twitter at PHREMRGURU
Statements in this blog that are not strictly historical in nature constitute “forward-looking statements.” Such statements include, but are not limited to, statements regarding the Company assets including but not limited to its primary Health IT businesses. This includes, but are not limited to, risks and uncertainties pertaining to the Company’s Health IT products and services as discussed in the Company’s filings with the Securities and Exchange Commission. MMR Information Systems, Inc. (MMRF), Inc. is providing this information as of the date of this blog and, except as required by law, does not undertake any obligation to update any forward-looking statements contained herein as a result of new information, future events or otherwise.
Tags: Bob Lorsch, Chartis, EHR, EMR, Kira Reed, MMRPro, mymedicalrecords.com, Personal Health Record, PHR, Robert Lorsch

